One that makes your reader have to read on. You do Telemarketing List this by bringing news, arousing curiosity or identifying a clear customer advantage. Interest In this phase you build on your title. You pick up where your headline left off – in many cases the very first paragraph of Telemarketing List your text. Mention here, for example, the problem of your target group or give a summary of all the advantages. Pro tip: use the PAS formula. Desire You grabbed the attention and piqued the interest. Now you have to make sure that the reader wants your product or service.

You do this, for example, by creating urgency or Telemarketing List scarcity. You can also use testimonials here . The most important thing in this step is that your target audience sees how your product or service makes their lives better. Solve the problems for them. Action Your Telemarketing List target audience is convinced. Now ask them to take action. For example with a striking Telemarketing List contact button or a link to your email address. Make sure your call to action is short, sweet and active.

An example of AIDA (A): Popping headache Telemarketing List because you can't finish those web texts? (I) : You have your hands in your hair. Your website will go Telemarketing List live soon, but you're still speechless. Literally. You haven't written a word yet. You can't, you can't or you don't want to. “Now what?” you ask yourself. (D) : “Robin wrote the texts for my website. I tried it myself, but soon gave up hope. Now there are texts that say exactly what I want to say and what my target group Telemarketing List wants to hear. I've never had so many leads."